Maxwell & Williams

This Australian brand is globally recognised and is well known for their hugely popular White Basics range. Today Maxwell & Williams also collaborate with local Australian artists bringing their artwork to the table with stunning designs on mugs, plates, cups, water bottles and more.

The rich history of Maxwell & Williams dates back to 1963. Harry and Ann Grundmann emigrated to Australia in 1961 to forge a new life. They started their wholesale company HAG Imports, and imported European homewares to the Australian market. 

Their son Max Grundmann joined the company as a junior salesman in 1974. It was very much a family affair with Harry the head salesman and Ann handwriting invoices.

In 1977 Harry and Ann retired, Bill Ryan joined the company and brought with him a huge amount of retail experience.Together, Max and Bill took over running of the business. With these two at the helm, the business expanded and they started introducing quality international brands to the Australian Market. They soon realised in order to really grow the business, they needed to create their own brand and so Maxwell & Williams was born.

In 1995 Max and Bill saw a gap in the market for quality everyday use dinnerware, Australians wanted quality dinnerware that can be used on a daily basis. And so the iconic White Basics was introduced to the Australian market with much fanfare and still retains itself as a top selling tableware range today.

Today the Maxwell & Williams White Basics range has grown to over 250 individual pieces, and range everything to build your collection at home, from dinner plates to pasta bowls, serving platters to mugs. The White Basics collection has become a staple for families not only in Australia but globally aswell as both a timeless styled quality tableware option that is also affordable. 

Maxwell & Williams have a vast range of homewares available today from tableware, to glassware, serving ware, outdoor dining, accessories and more. From classic white to bright colours, Maxwell & Williams really do cater for all tastes while staying true to their reputation of producing affordable yet quality, Australian designed products.

As a proud Australian company, Maxwell & Williams collaborate with renowned Australian artists to celebrate our homegrown talents, and you can find these amazing pieces of artwork on a range of dinnersets, mugs, water bottles, travel mugs and more. Working with artists such as Katherine Castle, Peter Cromer, Marini Ferlazzo, Melanie Hava, Neha Gupte, Royal Botanic Gardens Victoria to name a few.

Maxwell & Williams Dinner Sets

The two most popular dinner set ranges would be the Maxwell & Williams White Basics and Maxwell & Williams Cashmere ranges, both in classic white and available in dinner set configurations, plate sets as well as loose individual tableware pieces, serving pieces, bakeware and more

Maxwell Williams White Basics 

Made from porcelain, the White Basics range comes in 3 styles, coupe, rim and diamonds and the price point of this range is perfect for your everyday range, or moving into your first home. The White basics range is basically a blank canvas allowing you to easily mix and match pieces and adding a splash of colour with accent pieces to your dinner table.

The White Basics Rim ranges features a classic rim edge to the plates and is available in a dinner set configuration or loose pieces such as soup bowls, side plates, dinner plates and entree plates. 

The White Basics Coupe style features a flat rimless edge plate that is slightly concave. Maxwell & Williams White Basics have quite a range of coupe products from dinner sets to loose pieces. 

The White Basics Diamond range also has a coupe shape but features a diamond pattern on the outer edge of the plate, giving that little bit of texture and detail to the White Basics range.

Maxwell Williams Cashmere

The Maxwell & Williams Cashmere range is made from Fine Bone China and each piece has a beautifully smooth semi-translucent white finish that adds a luxurious element to your table setting. Within the Cashmere range you will find Cashmere Classic Rim, Cashmere Resort Coupe and Cashmere Mansion High Rim Coupe.

The Classic Rim and Resort Coupe are similar styles as the White Basics Rim and Coupe dinner sets, with the difference being the material and finish of the plate.
The Mansion High Rim Coupe is a modern coupe style that features a high rim and will showcase your culinary efforts.

View the full range of Maxwell & Williams Dinner sets

Maxwell & Williams Servingware

Not only do Maxwell & Williams offer a large range of dinner sets and dinnerware but also a wide variety of serving pieces for every occasion,with multiple colour options and styles.

White Basics have a large range of serving pieces to match the White Basics dinnerware to complete the collection for your table which includes serving bowls and platters, cake stands, butter dishes, milk jugs, pitchers, dips and sauce bowls.

Those who like botanical accent features in their tableware would admire the newly introduced range known as The Blck Pen Night Garden by Sydney-based artist Neha Gupte. This range features a whimsical fantasy botanical world with each servingware piece featuring a gorgeous floral design.

Hosting a high tea? You must have a look at the Teas & C’s Silk Road Collection featuring stunning florwal designs adapted from the original paintings by Sydney Based artist Gabby Malpas. The gorgeous platters, and tiered cakes stands match their teacups, mugs and plates to ensure a memorable occasion.

Maxwell & Williams also offer a range of tablecloths, placemats, coasters, platters, serving bowls and more to complement your home. 

View the full range of Maxwell & Williams Serving Platters & Servingware 

Maxwell & Williams Cutlery

To complete your Maxwell & Williams table setting, you will need a cutlery set. Available in different configurations, their high quality 18/10 stainless steel ranges come with a lifetime warrant, gift boxed and are dishwasher safe.

View the full range of Maxwell Williams cutlery sets including, steak knives, cheese knives and teaspoon sets on our website.

Maxwell & Williams Mugs & Cups

With such a huge range to choose from, Maxwell & Williams have a vast array of mugs and cups to suit all styles and decors; from classic to colourful.

Complete your White Basics range with alternative shapes and sized mugs, as well as cups and saucers. From straight and coupe style mugs as well as straight and coupe cups and saucers
Love Australian Flora and Fauna? Be sure to have a look at beautiful Marini Ferlazzo ranges including Birds and Australian Families, or the Royal Bontanic Garden ranges. These Maxwell & Williams mugs and cups feature stunning Australian Flora and Fauna, perfect for gifting or as collection pieces.

Wanting something bright and colourful? Peter Cromer has a wonderful range of colourful mugs displaying wildlife animals. Or Kasey Rainbow’s Wild at Heart range featuring bright and happy colours. The stunning Posey Mugs by Gabby Malpas. There are so many wonderful colours and styles to choose from

FAQ

Is Maxwell & Williams an Australian Company?

Yes Maxwell & Williams is an Australian family Brand created by Max Grundmann and Bill Ryan and has been around since 1995 and based in Melbourne. All of Maxwell & Williams ranges are designed in Australia. Maxwell & Williams aslo collaborate with Australian Artists and are proud to celebrate home grown talent.

Is Maxwell & Williams bone china?

Maxwell & Williams does have a range of Fine Bone China which is the Cashmere range. The popular White Basics range is made from Porcelain. There is also some stunning stoneware pieces too like the gorgeous Blck Pen Night Garden Platters.